How To Launch A Successful Online Health Program

Develop an effective go-to-market strategy for launching an online health program that is uniquely yours.


Online health programs offer a new and exciting opportunity to impact the health of more clients AND increase your revenue potential. But because it's new there is very little available information about how to go about creating an effective program and business model.

Whether you’re starting from scratch or taking an existing program online, this course will serve as your guide to the most critical beginning stages and ensure you have a solid foundation for success.



Leveraging your personal strengths

Honing your vision and strategy

Pricing your online health program

Clarifying your purpose (your "Why")

Developing your strategic plan

And more ...

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Instructor bio

Matt Essex, M.S.

Matt Essex, M.S.

Business Instructor

Matt is a seasoned health entrepreneur who has also been recognized as a leading authority in lifestyle medicine, medical-wellness, and active aging, Matt serves as a key strategic advisor to the founders of Nudge and also as its interim CFO.

Matt is an expert at creating systems and strategies that positively impact population health, the healthcare experience, and the cost curve. His work has been recognized for innovation and impact by organizations such as: The International Council on Active Aging (ICAA) and the American College of Sports Medicine (ACSM), Stanford School of Medicine, Research and Disease Prevention, Arizona State University, Maricopa County, the City of Scottsdale, and others.

Matt strongly believes in and does his best to model servant leadership in every organization he has the privilege to be a part of building.  He has always viewed his work as service and a mission more than an obligation, which has allowed his passion to remain steadfast, despite many years in the trenches of population health and healthcare working to stimulate change.